Program Offering

Program Details

We tailor every playbook to your business. Playbooks come in the form of a detailed project plan that shows you how to integrate your platforms, sync the necessary data points, and the strategy for Email + SMS flows across the customer lifecycle. The result is the foundation of an automated marketing engine that enables your store to build on for years to come.

Playbooks allow you to pick and choose which part of your marketing stack you want to focus on. Weekly meetings and a dedicated Slack channel help keep you on track and give you the peace of mind that you’re doing everything correctly.

We will consistently add new platforms into our ecosystem and ensure these solutions fit your marketing stack. Our program also includes monthly A/B testing recommendations to ensure your constantly increasing revenue across each touchpoint.

    • Full audit across your marketing tech stack and current Email + SMS setup

    • Identify your store’s utility strategy

    • List clean-up and Email + SMS deliverability checks

    • Optimize your user opt-in strategy

    • Develop A/B testing roadmap

    • Build + Optimize Welcome Journey flows

    • Connect Recurring Payment Platform data events

    • Build flows for Subscription and Non-Subscription purchases

    • Build Renewal flows (Pause My Order, Manage My Subscription, Add Products to Order)

    • Build Subscription Cancellation flows

    • Build One-Time Purchase Re-Order flows

    • Establish Performance Benchmarks

    • Sync your store’s analytics into one platform

    • Set up dashboards to track performance and identify opportunities

    • Add Reviews widget to your store

    • Build Review Request flows

    • Build Poor Review Response flows

    • Connect Review Platform to Help Desk

    • Develop a program for long-standing subscribers to drive value beyond your product

    • Build flows that keep your store engaged with your customers

    • Integrate Help Desk to support your customers

    • Build Quick Responses to commonly asked questions

    • Sync Orders, Shipping, and Reviews data

    • Drive down acquisition costs through a Referral Program that gains new customers through your existing customer base

Ready to Connect yet?

Schedule a call to see how Create Utility can help grow your subscription store.

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